DURHAM, N.C. — Ahead of a major United Nations chemicals conference in November, the largest-ever analysis of the chemical footprint of beauty and personal care products reveals opportunities to strengthen chemical management policy, including on endocrine-disrupting chemicals, while showing how the industry can measure its transition to safer ingredients.

The Know Better, Do Better (KBDB) Collaborative, an industry-led initiative managed by ChemFORWARD, today released its 2026 Beauty & Personal Care Safer Chemistry Profile. The analysis examines nearly 2.9 million ingredient occurrences across 156,594 products commercially available in the U.S., more than tripling the number of products analyzed last year. Among the findings, researchers identified 19 potential endocrine-disrupting chemicals, as defined in the report, and new scientific evidence that changed the hazard classifications of two widely used ingredients.

The Know Better, Do Better (KBDB) Collaborative, an industry-led initiative managed by ChemFORWARD, today released the 2025 Beauty & Personal Care Ingredient Intelligence Report — a collaborative, data-driven benchmark for ingredient safety in beauty and personal care. Composed of members including Sephora, Ulta Beauty, The Honest Company, Credo Beauty, Counter, Inolex, and Dow, the KBDB Collaborative represents a rare coalition of retailers, brands, and suppliers working together to create the first standardized, data-driven benchmark for ingredient safety.

ChemFORWARD, a science-based, nonprofit organization, announces "Know Better, Do Better," the first-of-its kind collaboration of industry-leading beauty companies Sephora, Ulta Beauty, Credo, Beautycounter, and The Honest Company, as well as ingredient designer Inolex and the global nonprofit organization Environmental Defense Fund. These stakeholders are banding together to promote the use of safer chemistry and improve chemical hazard data to enable informed decision making.

ChemFORWARD Releases v1 Botanicals Hazard Assessment Methodology

Beautycounter is bringing their commitment and experience in sourcing and formulating products that protect both people and the planet to the collaborative work of scaling greater transparency and safer chemistry throughout the industry as a ChemFORWARD co-design partner.